Embedded Computing Design

Willard Tu

Sr. Director - Automotive Business Unit

Xilinx, Inc.

Sales Management with a track record of increasing new business awards with focus accounts, and ability to target and identify new focus accounts. Very knowledgeable in semiconductor industry with special emphasis on embedded microcontrollers for the automotive electronics market. Specialties: Executive Relationships, Account Strategy, New Business Development, New Product Definition, Key Account Management, Contract Negotiations, Competitive Analysis, Long-Term Agreements, Multi-Level Marketing

Articles 1 - 2
Automotive

Solving Critical Challenges of Autonomous Driving - Blog

October 12, 2018
Willard Tu

The technology of autonomous driving is building upon specific driver-assistance functions like adaptive cruise control or collision avoidance, temporary supervised auto-pilot, to fully self-driving.

Automotive

DSPs go way beyond improving a car?s audio - Other

February 28, 2017
Willard Tu

On nearly every street and highway in the world, digital signal processing (DSP) is improving the sound from someone’s car stereo. But as more communications functions are added to cars, and more...

Articles 1 - 2