Zinn: Should we increase military/defense spending? - Other
February 10, 2017It’s a pretty common argument, whether we spend enough on our military. That could be on weapons, personnel, or something else. And it’s tough to get a consensus on the question. In our weekly...
Zinn: Should we increase military/defense spending? - Video
February 10, 2017It’s a pretty common argument, whether we spend enough on our military. That could be on weapons, personnel, or something else. And it’s tough to get a consensus on the question. In our weekly chat, I
Zinn: What's better, high volume or high margin? - Video
January 27, 2017Generally, semiconductor makers fall into one of two camps: high-volume, low-margin products, or low-volume, high-margin products. The proponents of each style would likely argue that their mentality
You may have to spend big for real IIoT results - Other
January 25, 2017We talk a lot about the Industrial Internet of Things (IIoT), and clearly with good reason. Different people classify this industry in different ways,...
Zinn: An aggressive CEO makes a big difference - Other
January 20, 2017The CEO of nVidia, Jen-Hsun Huang, spends a lot of time talking about how great his company is and how great their products are. I’d likely agree with that assessment, but the discussion for this...
Zinn: An aggressive CEO makes a big difference - Video
January 20, 2017The CEO of nVidia, Jen-Hsun Huang, spends a lot of time talking about how great his company is and how great their products are. I’d likely agree with that assessment, but the discussion for this week
Embedded Experts Podcast: ADAS, autonomous drive, and processing horsepower - Other
January 19, 2017This week, the self-appointed Embedded Experts, that being Brandon Lewis and Rich Nass of Embedded Computing Design, discussed automotive technologies. The duo got into autonomous driving and ADAS...
Five Minutes With Gregor Bleimann, President, Connected Development - Other
January 18, 2017In this week’s Five Minutes with…segment, I put Gregor Bleimann, President of Connected Development on the hot seat. The reason being was that he’s brand new to the company, about three weeks in,...
Zinn: Automotive is hot and getting hotter - Video
January 13, 2017Just back from CES, it was clear that the electronics content in today’s cars is huge and growing. The question I asked Ray Zinn in our weekly chat, is whether this content is warranted, or whether it
Manage and update your vehicle fleet remotely and (more importantly) securely - Other
January 12, 2017If I had to pick one technology that got more than its share of attention at CES, it would be automotive. The products and technologies that were on d...
Get some help developing your IIoT products - Other
January 11, 2017The Internet of Things (IoT) is everywhere. Yes, we know that, and it's getting a little tiresome saying it. Where we're now seeing some significant a...
Zinn: Predictions for 2017 - Video
January 06, 2017Predictions are easy, mostly because very few people ever go back to check if the prediction came true. Ray Zinn, who has been in our embedded industry longer than most, has a pretty good track record
Zinn: The best and worst of 2016 - Video
December 23, 2016In our weekly chat, I asked Ray Zinn what he thought was the best thing that happened in our industry, and also the worst thing that happened in our industry this year. In a year that had a lot of goo
Zinn: Help for those looking to do a startup - Video
December 16, 2016A start-up company often starts with a great idea. But it clearly takes WAY more than that. However, many entrepreneurs, or potential entrepreneurs don’t have a clue where to start. Ray Zinn, who ran
Zinn: Help! The big guys are stuffing standards down my throat. - Video
December 09, 2016Standards are (too) often defined by the larger vendors and they often do so by circumventing the normal channels, simply because they have enough weight to throw around to make this happen. Is this f
Zinn: Will Trump's wall kill the semiconductor industry? - Video
December 02, 2016President-Elect Trump says he’s going to build a wall to keep out illegal immigrants and do whatever he can to remove those illegals that are already here. Will that have an effect on our industry? Wo
Intel reorganizes to fortify IoT and Autonomous Driving Groups - Other
November 29, 2016Two of the topics that come up in just about every meeting I hold, either with design engineers or suppliers, are IoT and automotive technologies. App...
Zinn: It's Trump! - Video
November 18, 2016Surprise, surprise. Donald Trump shocked the world and won the U.S. Presidential election. While there are so many things to debate with respect to his candidacy, I asked Ray Zinn on our weekly call w
Murata three-axis MEMS accelerometer suits industrial and automotive apps - Other
November 16, 2016MEMS are quite common in the sensor world today. If you count up all the devices used in automobiles alone, you'd likely be in the tens of millions, i...
Torex introduces first three devices aimed at the auto industry - Other
November 15, 2016To say that the automotive electronics industry is hot right now would be one of the bigger understatements you could make. Just about every mainstrea...