Elektrobit Announces Comprehensive Solutions Offering for Intelligent Automotive Digital Cockpits

By Tiera Oliver

Associate Editor

Embedded Computing Design

June 30, 2021


Elektrobit Announces Comprehensive Solutions Offering for Intelligent Automotive Digital Cockpits

Elektrobit's (EB) Cockpit System Solutions are designed to support the development of next-generation in-vehicle user experiences—from specification, design, and conception to production engineering and integration of hardware, software, and third-party applications.

The new solutions—first used by Sony Group Corporation to support the development of its EV, VISION-S Prototype—allow car makers to offload the creation of custom cockpit designs to EB's team of experts. EB makes it possible for them to differentiate their vehicles without the investment and resources required to build them from scratch and maintain them over time.

The automotive cockpit allows drivers and passengers to interact with their vehicles, as they do with smartphones and smart appliances. 

With EB Cockpit System Solutions, car makers now have a solution for creating a suitable user experiences for their customers. According to the company, EB fully controls the development process, streamlining every aspect and reducing overall TCO. The result is expected to provide less specification work associated with single cockpit components, less interoperability testing, fewer suppliers to manage, and reduced R&D requirements for the car maker.

EB's capabilities encompass hypervisor, over-the-air updates, UX design, UI development, natural language understanding, and speech recognition. Their solutions are also designed to extend to the sourcing and integration of advanced displays including 3D glass and futuristic tech such as AM-OLED displays.

EB's work with hardware and third-party software vendors aims to simplify supply chain management for customers as well. EB Cockpit System Solutions customers can benefit from EB's network and relationships, which include Amazon (Alexa Auto and Alexa Custom Assistant), Google (Android Automotive), Qualcomm, Infineon, Renesas, and BlackBerry QNX.

Per the company, EB Cockpit System Solutions are responsible for supporting the development of the cockpit in the VISION-S Prototype. Based on Sony's vision for a suitable in-car user experience, EB developed a cockpit system that brought together Sony's UX design, infotainment software, and a high-performance computer for the cockpit with featured customer-specific software. EB also supported the integration of digital mirrors, 3D glass, and a door-to-door display panel.

For more information, visit: https://www.elektrobit.com/services/software-engineering/hmi/cockpit-system-solutions/  

Tiera Oliver, Associate Editor for Embedded Computing Design, is responsible for web content edits, product news, and constructing stories. She also assists with newsletter updates as well as contributing and editing content for ECD podcasts and the ECD YouTube channel. Before working at ECD, Tiera graduated from Northern Arizona University where she received her B.S. in journalism and political science and worked as a news reporter for the university’s student led newspaper, The Lumberjack.

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