Infineon and Hyundai Motor Group to Nurture Startups Focusing on Future Mobility and Digitalization

By Tiera Oliver

Assistant Managing Editor

Embedded Computing Design

October 29, 2021

News

Infineon and Hyundai Motor Group to Nurture Startups Focusing on Future Mobility and Digitalization

To amplify startup engagement Infineon signed a memorandum of understanding with Hyundai Motor Group (Hyundai). Under this agreement, Infineon will support startups with product level technical expertise to enhance their success-rate and offer them the opportunity for closer collaboration within Infineon’s Co-Innovation Space in Singapore.

The focus is mainly on innovations that are addressing future mobility, smart cities, and smart factory applications.

This partnership leverages Infineon’s hardware solutions including sensors, microcontrollers, actuators, and security, and Hyundai’s portfolio of startups focusing on over the horizon technologies e.g. robotics, urban air mobility, and Artificial Intelligence. In first phase, the joint activities will be undertaken by Infineon Technologies Asia Pacific and Hyundai CRADLE offices in Seoul and Singapore. In the second phase, the collaboration will be further deepened and extended globally, where Hyundai CRADLE and Infineon have established presence.

For starters, Infineon and Hyundai will organize events such as conferences, hackathons, and challenges together with ecosystem partners to expand the outreach to local startups in Southeast Asia. Both companies will jointly identify innovative startups that are active in future mobility, the Internet of Things and artificial intelligence.

Across the globe, Infineon works together with startups to develop leading-edge technologies that make life easier, safer, and greener. The Co-Innovation Space based in Singapore offers startups a yearlong commitment to provide R&D and manufacturing facilities, as well as access to Infineon research, cutting-edge technology, engineering expertise, and global network. With a mission to foster the region’s start-up communities and bring new technologies to market, Infineon drives regional co-operations through a number of innovation hubs across the globe. This includes innovation hubs at Infineon headquarters in Germany, Austria, Singapore and the Silicon Valley.

For more information, visit: www.infineon.com/startups

Tiera Oliver is the assistant managing editor at Embedded Computing Design. She is responsible for web content editing, product news, and story development. She also manages, edits, and develops content for ECD podcasts, including Embedded Insiders.

She utilizes her expertise in journalism and content management to oversee editorial content, coordinate with editors, and ensure high-quality output across web, print, and multimedia platforms. She manages diverse projects, assists in the production of digital magazines, and hosts company podcasts by conducting in-depth interviews with industry leaders to deliver engaging and insightful discussions.

Tiera attended Northern Arizona University, where she received her bachelor's in journalism and political science. She was also a news reporter for the student-led newspaper, The Lumberjack. 

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