Caterpillar’s Creed Preparing for CES Keynote
November 18, 2025
News
CES 2026 welcomes Joe Creed, Caterpillar CEO, as a keynote speaker offering insights on how Caterpillar has stayed relevant for 100 years, and how he envisions the next 100. “CES is where innovators show up and bold ideas come to life,” said Gary Shapiro, CEO and Vice Chair, CTA. “I’m thrilled to welcome CEO Joe Creed and Caterpillar to the CES keynote stage to show how technology is transforming the way we build.”
Wednesday, January 7th, Creed will deliver his address at 9:00 a.m. located in the Palazzo Ballroom at the Venetian
During the show, Caterpillar is expected to highlight its latest innovations in AI, machine learning, and autonomous functionality ideal for customers needing to dig, mine, build, power, and evolve. It will showcase its evolution in autonomous machines and the impact of AI on the industry.
“We are building on our strong legacy of innovation, rapidly expanding our tech capabilities in new ways that help solve our customers’ toughest challenges,” said Creed. “CES is the place to showcase Caterpillar as an advanced technology leader in industrial equipment with expertise that extends beyond moving earth to include intelligent systems and integrated digital platforms that anticipate, evolve and optimize customer outcomes for a better tomorrow.”
Download the Top 6 Things Every Exhibitor Should Do at CES here.
Chad Cox is the Production Editor at Embedded Computing Design. His responsibilities are centered around content creation, writing and editing, and article research and development. Chad covers industry news and events and is known to interact with various industrial leaders via on-premise visits and online interviews. He is responsible for the digital footprint and dissemination of news via social media posts, advertising creation and the production of newsletters including the Embedded Computing Design’s Daily.
He is well versed in many facets of industrial computing including Edge AI, IoT, Processing, Security, Open Source, and more.
Chad graduated from the University of Cincinnati with a B.A. in Cultural and Analytical Literature and holds a master’s in education.
