Embedded Executive: James Prior, Head of Global Communications, SiFive

By Rich Nass

Executive Vice President

Embedded Computing Design

June 09, 2021

Embedded Executive: James Prior, Head of Global Communications, SiFive

Is Intel teaming up with SiFive to produce RISC-V chips? It depends how much you read between the lines in a recent release from SiFive.

Rather than speculate, I decided to go to the source and ask the folks at SiFive what’s going on, and that’s what I did with James Prior, SiFive’s Head of Global Communications, in this week’s Embedded Executives podcast.

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

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