Embedded Executives: Jason Clarke, Founder, VP, Crank Software

By Rich Nass

Executive Vice President

Embedded Computing Design

January 29, 2020

Embedded Executives: Jason Clarke, Founder, VP, Crank Software

Rich Nass sits down with Jason Clarke, the founder and vice president of Crank Software, in this weeks Embedded Executives

 

Like the case with many software products, there are a host of free design tools available for things like GUI development. Crank Software is one vendor that sells such tools. So the obvious question for me was, why should I pay for tools if I can get them for free? This was the first of many questions I asked of Jason Clarke, the founder and vice president of Crank Software in this week’s Embedded Executives podcast.

Richard Nass’ key responsibilities include setting the direction for all aspects of OSM’s ECD portfolio, including digital, print, and live events. Previously, Nass was the Brand Director for Design News. Prior, he led the content team for UBM’s Medical Devices Group, and all custom properties and events. Nass has been in the engineering OEM industry for more than 30 years. In prior stints, he led the Content Team at EE Times, Embedded.com, and TechOnLine. Nass holds a BSEE degree from NJIT.

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