Embedded Executive: Zach Bonefas, Automation Technology Leader, John Deere

By Rich Nass

Contributing Editor

Embedded Computing Design

August 11, 2021

Podcast

Embedded Executive: Zach Bonefas, Automation Technology Leader, John Deere

John Deere is obviously a leader in the agriculture space. Most of us know the company for its tractors, and products that are related to farming, etc.

However, it’s come to my attention that AI is now front and center in many of the company’s products, particularly for “precision farming.” I found this surprising and interesting. How and why that’s happening is where I started with Zach Bonefas, an Automation Technology Leader at John Deere in this week’s Embedded Executives podcast.

 

Rich Nass is a regular contributor to Embedded Computing Design. He has appeared on more than 500 episodes of the popular Embedded Executive podcast series, and is a regular contributor to the Embedded Insiders podcast.

Rich has been in the engineering OEM industry for more than 35 years, and is a recognized expert in the areas of embedded computing, Edge AI, industrial computing, the IoT, and cyber-resiliency and safety and security issues. He writes and speaks regularly on these topics and more.

Rich is currently the Liaison to Industry for the Embedded World North America Exhibition and Conference, and has held similar positions with the global Embedded World Conference and Exhibition.

Previously, Rich was the Brand Director for UBM’s award-winning Design News property. Prior to that, he led the content team for UBM Canon’s Medical Devices Group, as well all custom properties and events.  In prior stints, he led the Content Team at EE Times, handling the Embedded and Custom groups and the TechOnline DesignLine network of design engineering web sites.

Nass holds a BSEE degree from the New Jersey Institute of Technology.

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